L+R is honored to announce that its dedicated business unit, Liquid Crystal, specializing in the luxury sector, is the headline sponsor of the 13th Annual Boutique Hotel Investment Conference. This pivotal event is currently underway today, June 4, 2025, in New York City.
Hosted by the Boutique & Lifestyle Leaders Association (BLLA), the conference has gathered prominent figures from the boutique and luxury hospitality sectors, including owners, developers, investors, lenders, and advisors, to deliberate on the future trajectory of the industry.
This conference functions as an essential platform for acquiring market intelligence, cultivating deal flow opportunities, and establishing crucial capital connections. It is strategically designed to benefit boutique hotels, investment institutions, and suppliers by addressing key questions regarding hotel business profitability, identifying leading hospitality investment firms, and uncovering new opportunities for hoteliers.
Liquid Crystal's—and by extension, L+R's—continued involvement underscores our unwavering commitment to the boutique and luxury hospitality industry. We are actively participating in discussions centered on the transformative role of technology. Our contributions include highlighting innovative solutions such as the Fountain platform, which automates personalized guest correspondence, and the ETAP program, dedicated to developing cutting-edge concepts for the Apple Vision Pro.
L+R, through its Liquid Crystal unit, remains committed to empowering the boutique and luxury hospitality sector through strategic and technological innovation. We offer specialized services including technology audits and digital guest journey refinement. Today's conference agenda encompasses insightful panel sessions, extensive networking opportunities, and provided meals, ensuring a comprehensive and valuable experience for all attendees.
