ELC Career Matchmaker Declassified

Digital platform to support workforce learning and development for a global prestige beauty organization

Client The Estée Lauder Companies
Services

Technology Design

Strategy Consulting

Research & Testing

Highlights

Founded in 1946

Over 45,000 employees worldwide

First Beauty Company to Partner with LinkedIn Learning

Challenge

International Workforce, Career Development

Estée Lauder Companies (ELC) has over 45,000 employees worldwide. The organization is constantly looking for ways to encourage upskilling in its workforce that are functional, engaging, align with the company’s prestigious brand. L+R was brought in to design a digital platform that allowed employees to learn more about themselves, future opportunities within ELC, and develop more meaningful connection with their career journey.

Solution

Technology-Enabled Design

L+R delivered strategic and technical design, digital product development, and oversight for ELC's Career Matchmaker, a progressive web application that presented a fun and easy-to-use digital experience for ELC employees. With a series of swipe right or left interactions coupled with bespoke analysis and recommendation algorithms.

Impact

Increased Employee Engagement

The ELC Career Matchmaker allowed each employee the ability to learn about themselves, connect to tailored online training, and discover future career possibilities at ELC. Individuals responded with positive feedback and increasingly engaged with the company's industry-first LinkedIn Learning course curriculum in a more structured and meaningful way.

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